5 Things You Need to Check To Achieve Quality Subtitling at Scale
Subtitling is an instrumental part of optimizing and streamlining your media outreach. Most of the audience in the media industry are visual learners so the demand for quality videos is increasing day by day. As digitalization has made the world a global village, consumers now expect relevant and local information that they can relate to. […]
Businesses’ Survival Kit in Light of COVID-19 Outbreak
In December 2019, a novel virus, the Coronavirus disease (COVID-19), took the world by storm, permeating China and spreading across the globe. By March 22, the World Health Organization had reported 294,110 confirmed cases and 12,944 death across 186 countries1. Under the global state of emergency prompted by the outbreak, in addition to complete lockdown […]
The Best Localized Brands and How to Be Like Them
Localization has changed the way businesses plan for global expansion. Corporates have realized that it takes more than merely translating your business and marketing material into the new markets’ target languages. In the age of individuation and personalization, global growth is dependent on tailoring your website content and design as well as holistic online presence […]
Translation Services: Past and Future
Humans have come a long way in the way they express themselves, communicate and share knowledge and experiences. As everything advances at unprecedented speeds today, so does the way we communicate. Technology continues to break down barriers we once thought to be invincible, and translation is no exception to the transformation. As we buckle up for this […]
Killer Copywriting Hacks to Kickstart a Winning Blog
Inbound marketing is a new age marketing method used to attract potential customers to products and services through targeted online content that is catered specifically to their needs and interests. Unlike outbound marketing – such as TV, radio, or print ads – in bound marketing promotes products through creating awareness and adding value, which makes […]
Boost Your Game’s Popularity with Localization
English has established itself as the lingua franca of our world and time. If you want to do business globally, participate in conferences and conventions at an international level, or even publish an academic paper in peer-reviewed journals, people expect you to know English, if not even master it. This is neither inherently good nor […]
Localization: The Future of E-Commerce – MT Webinar #2 Key Highlights
In the second episode of our Machine Translation Webinar Series on April 7th, 2021, we discussed e-commerce localization and its relationship with machine translation (MT). Attendees tuned in from over 40 countries around the globe and speakers brought the ideal mix of experience from both e-commerce (Noon) and machine translation (Tarjama): Here are our most important takeaways from the event: Shifted shopping patterns catalyzed e-commerce growth People […]
Publishing Your First Blog Post Made Easy
Whether you’re a fresh or seasoned marketer, you’ve probably heard how “content is king.” Instead of being bombarded with outbound (traditional) advertising, more and more people want to get to know you through the valuable information you have to offer. Lucky for you, inbound marketing – like blogging – costs 67% less per lead[1] than […]
Arabic Dialects: Different Types of Arabic Language
Arabic is a rich language with over 25 dialects spoken globally. This article explores the differences between Modern Standard Arabic and major regional dialects like Egyptian, Maghrebi, Gulf, and Levantine. With its over 420 million native speakers globally, Arabic is one of the most spoken languages worldwide, and 28 nations use Arabic as their official […]
Tarjama Launches AI-Powered, Self-Service Language Platform Exclusively for Businesses
Tarjama’s linguistic AI and Neural Machine Translation meet world-leading linguists in a simple, cloud-based platform that delivers optimized content for businesses. Dubai, UAE – 20 December, 2020 – Tarjama, the MENA’s leading provider of smart language solutions, today announces the release of T-Portal, its new smart language platform that offers a better way for businesses […]