5 Signs Your Business is Ready For Global Growth
You have the spirit of entrepreneurship and an innovative idea for establishing a business. This business will go through phases as you grow and produce better products or services. Naturally, you focus on the local market first because getting a big share there is easier. You already know your demographics, buyer personas, economics, and more. […]
The 10 Must-Have Languages to Grow Your E-Commerce Sales
The end of an era where English dominates as the ‘official’ language of the internet is nigh! Its decline has been gradual, as the number of internet users who use English has significantly dropped. In 1997, 80% of online content was in English, with 304 million people connected to the internet. Fast forward a couple […]
5 Things You Need to Check To Achieve Quality Subtitling at Scale
Subtitling is an instrumental part of optimizing and streamlining your media outreach. Most of the audience in the media industry are visual learners so the demand for quality videos is increasing day by day. As digitalization has made the world a global village, consumers now expect relevant and local information that they can relate to. […]
From Code to Culture: LLMs and Humans Bridging Global Dialects
Large Language Models (LLMs) are transforming localization by capturing regional dialects and cultural nuances. This article explores how the partnership between AI and human experts ensures inclusive, accurate global communication. Imagine a world where every word you read or hear feels like it was crafted just for you, in your unique dialect, with all the […]
AMT: Bridging the Arabic Translation Gap with Robust Refined Data
At the core of any machine translation system or GenAI is the training data that powers it – without high-quality, vast training datasets, even the most advanced algorithms fail to deliver accurate translations. The efficacy and capabilities of AI translation tools rely wholly on letting algorithms learn the true breadth and nuances of languages via […]
The Influence of AI on translation and localization in 2024: 5 Emerging Trends to Keep an Eye On
As we navigate the language-rich landscape of global business in 2024, the influence of AI on translation and localization is transformative. Embracing these emerging trends allows businesses to not only overcome language barriers but also create a more immersive and authentic experience for their global audiences. The growing demand for multilingual AI translation technology, coupled […]
How to Develop Cultural Intelligence in Your Business?
The topic of cultural diversity hasn’t only appeared in recent decades. Research has shown that cultural diversity and intermingling of societies has been around since prehistoric man. Scientists were able to track down the origins of this concept through archeological remains that point to the existence of ethnic and cultural groups within a society in prehistory. How were the […]
6 Reasons Why Google Translate Is a Big Risk for Your Company (And What You Can Use Instead!)
Free translation tools carry hidden dangers. This article exposes why Google Translate poses risks to privacy and accuracy, offering a professional alternative: combining secure machine translation with expert human post-editing. Google Translate is a free machine translation service provided by Google that translates texts in over 100 languages. First introduced in 2006, Google Translate initially […]
Digital Marketing Trends for 2021
Aykut Aslantas, Marketing Director of Tarjama shares his foresights about 2021 in such a challenging digital world and gives us essential, applicable advice on how to succeed in the new world order after the global pandemic conditions At the beginning of every year, there is always great attention to digital marketing trends and marketing innovations. […]
6 Critical Factors for a Language Service Provider
Choosing a Language Service Provider is key to global success. Consider 6 critical factors: language fit, qualified translators, technical expertise, proven quality, transparent pricing, and comprehensive additional services. Are you ready to take your brand overseas? If you have your eyes set on a global market, you might think that what works in your home […]